Qwoted vs. Featured 2026: Which Platform is Best for Small Business PR?
Getting media coverage is important for building credibility and reaching more people. Qwoted and Featured both help businesses and experts connect with journalists, but they work in different ways. Knowing how these platforms differ can help small business owners and PR teams choose the one that fits their goals. Comparing Qwoted and Featured for Small […]
The Complete Guide to Media Databases for PR and SEO Professionals
Most PR agencies and Search Engine Optimization (SEO) companies spend copious amounts of time and labor looking for the best media databases, but finding the right information about these platforms can be overwhelming. Fortunately, Dogwood has done the heavy lifting for you. After testing dozens of demos on multiple platforms, we’ve compiled a breakdown of […]
Healthcare Public Relations Wins: 2025 Media Coverage Highlights
Healthcare public relations requires specialized expertise, from navigating HIPAA compliance to positioning complex medical treatments for consumers. And, it requires a strong relationship with the media and journalists at mainstream media, trade publications, as well as podcasts, broadcast teams, and more. Throughout 2025, Dogwood Solutions secured more than 250 media placements for healthcare clients alongside […]
Birdfy to Showcase Award-Winning Birdwatching Innovations at CES 2026
From All-Mighty Soothing ‘Spa’ to Slow-Motion Hummingbird Capture
Birdfy Transforms Backyard Birdwatching
Qwoted vs. Haro: Which is Better for Small Businesses in 2025?
Public relations agencies have well-known industry tools they rarely share with their clients: expert sourcing platforms like Qwoted and HARO. In the world of journalism, media, and content marketing, credible and expert sources are the backbone of any great story. For small businesses, developing a solid media presence enhances credibility and broadens the potential customer […]
Affordable PR for Small Businesses: Big Results, Smart Budget
When small business owners think of public relations, it can often be associated with high-priced agencies and hefty retainers, making it feel like an unaffordable luxury. Although at Dogwood Solutions, we know affordable PR for small businesses isn’t a myth, but a reality. Affordable PR doesn’t mean cutting corners. With the right strategy, targeted outreach, […]
How to Turn One Media Hit into Five Wins Using the PESO Model
When Parade Magazine featured our client, Dr. Ruchir Patel, in a story by Jocelyn Solis-Moreira about the risks of sleeping pills, it wasn’t just a proud media moment—it was a case study of how one well-placed story can fuel an entire communications strategy through paid, earned, shared, and owned (PESO) media channels. The result? Lasting […]
Qwoted vs. Source of Sources: Which One is Better for Small Businesses in 2025?
Public relations professionals have secret tools they usually don’t share—expert sourcing platforms and journalist connection services that help companies get media mentions. Two of these are Qwoted and Source of Sources (SOS). With today’s media reality in which credibility and expert opinions drive public discourses, these services offer small businesses a chance to make their voice heard, […]
Writer Wanted!
Calling all freelance content marketing writers! Dogwood Solutions, a Boise-based integrated marketing agency, is adding another blog writer to its team. If you’re looking for a new client, we might be a great fit. Job details Our work is mostly B2B, corporate communications, and PR. We’re looking for someone who has solid research, writing, and […]
Harnessing the Power of Media Coverage for Increased Leads and Sales: a guide for small businesses
Because of limited budgets and staff time, small business marketing communications professionals often overlook the power of media coverage in their struggle to increase leads and sales. The MarComs pro, as we like to call them, is often the multi-tool of the company: from strategist and ghostwriter, social marketer and graphic designer, to webmaster, etc. […]